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Second Major Small-Engine OEM Chooses AMSOIL

March 24, 2021

AMSOIL new product 15W-50, for Kohler Engines

Nearly a decade ago, Briggs & Stratton* chose AMSOIL to formulate a new motor oil for its most demanding racing engines, AMSOIL Synthetic 4T Racing Oil. The partnership increased the AMSOIL brand recognition and credibility in the racing small-engine market and further growing acceptance among a lager customer base. AMSOIL is now introducing a second co-branded product, this time with Kohler* Power.

Kohler is one of the largest small-engine manufacturers in the world. The company is highly regarded for quality and ingenuity with a rich history spanning the past 100 years. Kohler approached AMSOIL to develop a new small-engine oil, co-branded as Kohler*10W-40 motor oil. Endorsements from original equipment manufacturers (OEM) like these continues to validate AMSOIL’s position as a leader in the synthetic lubrication industry and expertise for new lubricant technology.

In addition to the co-branded Kohler* Power 10W-40 to be sold by Kohler, AMSOIL will introduce a new 15W-50 Synthetic Small-Engine Oil which will debut in the summer of 2021. The new “AMSOIL 15W-50 Synthetic Small-Engine Oil” is designed for multiple small-engine applications, including those made by; Briggs & Stratton, Kawasaki* and Kohler, and expands our product line for purpose-built lubricants for nearly every piece of two- and four-stroke equipment in the lawn and landscape category.

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